The products natural-based formulas are infused with key ingredients such as pure luxrious botanicals, precious oils and restorative proteins to condition, nourish and help return hair to its natural beauty. We all want luxurious hair every day. Rich promises fast-acting products the deliver outstanding results.

Intense Moisture Collection

Condition and moisturise dry, frizzy hair so it’s instantly sleek, smooth and full of shine. This collection uses Hydorlyzed keratin protein to repair and strengthen hair. Wheat proteins are also used to restore hair structure. The also prtect from UV, heat and color damage.

Argan Color Protect Collection

Argan oil protects coloured hair from colour fade and UV rays whilst removing frizz. These moisturizing products offer a variety of options from the Colour Protect Shampoo to the Argan Oil Elixir products offer fantastic performance across the board.

Energizing Collection

Quick, multi-purpose products that let you wash, condition, shave and style in a flash. The Argan, peppermint oil, and zync pyrithon leaves you feeling fresh, supple and glowing with energy. This line also includes UV, heat, and colour protection.

Miracle Renew CC Collection

For youthful Voluminous hair that’s full of life and natural movement. The CC line use wine extract to brighten hair colour and protect from environmental damage. Algae extract moisturises and nourishes. This line also protects against UV, Heat, and colour damage.